Sunday, 11 March 2018

Essay writing services | Biography of Edgar Allan Poe


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Biography of Edgar Allan Poe
                            Edgar Allan Poe, an American writer, editor, and literally critic was born on January 19, 1809 in Boston, Massachusetts, U.S. He was the second born of the couple actress Elizabeth Arnold and actor David Poe Jr. His father abandoned the family in 1810 and a year later his mother succumbed to pulmonary tuberculosis. Poe was thereafter taken into the home of John Allan, a successful Scottish merchant in Richmond, Virginia. While with the Allan’s foster family he was given the name ‘Edgar Allan Poe’, regardless of the informal adoption. (Quinn)
                            “The Allan’s had him baptized in the Episcopal Church in 1812 before sailing to Britain in 1815. Poe attended grammar school in Irvine, Scotland for a short while before joining his family back in London in 1816. There he studied at a boarding school in Chelsea until summer 1817. He was subsequently entered at the Reverend John Bransby’s Manor House School at Stoke Newington, then a suburb four miles (6km) north of London.” (Edgar Allan Poe)
                            In 1820, Poe went back to Richmond, Virginia with his foster family where four years later he served as the lieutenant of the Richmond youth guard as Richmond commemorated the visit of the Marquis de Lafayette. John’s uncle, a wealthy business man died in the next year leaving the custody of his estate to John Allan. However, there arose tension between John Allan and Edgar, developing from debts, in addition to those losses incurred in gambling, and the expense of secondary education for the young man. Poe attended the University of Virginia for a single semester but dropped out due to financial constraints to fund his learning. (Edgar Allan Poe)
                            Poe was enlisted in the United States Army on 27th May 1827 as a private with an assumed name Edgar A. Perry. He claimed he was 22 years old even though he was 18. He first served at Fort Independence in Boston Harbor and in the same year, he released his first book, Tamerlane and Other Poems, credited only to a Bostonian. (Edgar Allan Poe)  The book received poor attention and only fifty copies were published. He was promoted to artificer, an enlisted tradesman who prepared shells for artillery which doubled his monthly pay. He served for two years before being made a Sergeant Major for Artillery (Edgar Allan Poe). However, Poe sought to end this five-year enlistment early. He went ahead and revealed his real name and circumstances to his commander, Lieutenant Howard. Howard would only discharge Poe upon his reconciliation with John Allan. He wrote to John but the latter was unsympathetic. Allan’s wife, Frances died on 28 February 1829 and Poe visited the day of her burial. Finally, John accented to the pleas of Poe to support him get discharged in order to get an appointment to the U.S. Military Academy at West Point. Poe was thus discharged on April 15, 1829 after securing a replacement to end his enlisted term for him. (Edgar Allan Poe)
                            Poe travelled to West Point and matriculated as a cadet on July 1, 1830 and John Allan remarried in the same year. This again brought up misunderstanding between Poe and his foster family, and finally he was disowned. Poe purposely opted to move away from West Point to get court-martialed. The following year on February 8, he was tried for gross neglect of duty and disobedience of orders for defaulting to attend classes, formations and church. He tactfully pleaded innocent to attract dismissal, knowing he would be found guilty (Edgar Allan Poe). He left for New York the same month and released a third volume of poems, simply titled poems. The book was financed with the help of fellow cadets. This book was printed by Elam Bliss of New York, and labelled as “Second Edition” and was dedicated to the U.S. Corps of Cadets. Previous poems were also reprinted in this book, that is, ‘Tamerlane’ and ‘Al Aaraaf’ and other six previously unpublished poems including “To Helen”, “Israfel”, and “The City in the Sea”. (Kenneth)
                            Poe’s publishing career had then stated picking up, after the dead of his brother. He was first popular American to try to make a living from writing alone and was hampered by lack of an international copyright law. Publisher would pirate British works rather than pay for new work by Americans. The Panic of 1837 had also had an adverse effect to the industry. Fueled by the new technology, American periodicals had a booming growth, though many did not last beyond a few issues. This is because the publishers defaulted payments or delayed payments to the writers. Poe would be humiliated in his pleas for money in his attempt to depend fully on writing for a living.
                            Poe married his 13-year old cousin, Virginia Clemm. It is believed that her early death may have inspired some of his writing. Poe switched his attention to prose after a previous struggle with poetry. While working with a Philadelphia publication, he placed a few stories and began work on his sole drama, Politian. In 1833, his short story MS. Found in a Bottle earned him a prize with The Baltimore Saturday Visiter. The story made Poe be recognized by Thomas W. White, editor of the Southern Literary Messenger in Richmond. Poe became the assistant editor of the periodical in August 1835 but was discharged within a few weeks after being found drunk by the boss. (Edgar Allan Poe) Poe went to Richmond and had a second wedding ceremony with Virginia Clemm in public. By then he was still a messenger. However, he published a number of poems, critiques, stories and book reviews. (Edgar Allan Poe)
                            Some of his publications include The Narrative of Arthur Gordon Pym of Nantucket (1839) and also edited Burton’s Gentleman’s Magazine. Poe left Burton for a position as an assistant at Graham’s Magazine a year later. Virginia developed tuberculosis complications in January 1842 and this made Poe to switch to alcoholism to relieve the stress. Poe left Graham and joined Broadway journal where he later became the sole owner. Broadway Journal collapsed in 1846 and Poe moved to a New York where Virginia died in 1847. Poe thus went back to Richmond and reunited to his childhood girlfriend, Sarah Royster. (Marie)
In 1847, a man found Poe on the streets of Baltimore delirious in a severe distress and he was rushed to the Washington College Hospital where he succumbed to his illness Sunday, October 7, 1849 in the morning. Poe was incoherent to explain the cause of his distress. At the night of his death, Poe was heard calling out “Reynolds” with no one aware who he was referring to. Though some sources say Poe’s final words were ‘Lord help my poor soul’. (Edgar Allan Poe)

Works cited
Edgar Allan Poe. 2017. <http://universalmonsters.wikia.com/wiki/Edgar_Allan_Poe>.
Kenneth, Silverman. "Edgar A. Poe: A Biography." Mournful and Never-ending Remembrance (1992).
Marie, Bornaparte. "The life and works of Edgar Alla Poe." A psyscho-analytic interpretation (1949).
Quinn, Arthur Hobson. Edgar Allan Poe: A Critical Biography. 1997. <https://books.google.co.ke/books?hl=en&lr=&id=0ajYl9fPDfMC&oi=fnd&pg=PR9&dq=edgar+allan+poe+biography&ots=HjvIyk1QYt&sig=QhZ6SMod2MSmZvxWT2PWMcObXKk&redir_esc=y#v=onepage&q=edgar%20allan%20poe%20biography&f=false>.



Monday, 5 March 2018

SWOT Analysis |Custom Business| Industry Analysis for Procter and Gamble Consumer Goods Company


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Procter and Gamble Case Study Report
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                Executive Summary
This report explores the main challenge that afflicts the existence and the competitive edge of the Procter and Gamble Company in the provision of various consumer goods to her international customers. Currently, there are two intertwined challenges that constitute a gigantic menace to the competitive edge of this company. These include the strained growth in the stock of the company and concentration on the wrong markets (Kramer, 2018). However, these two challenges are defined further by other subset problems (discussed in the body) that culminate to a reducing competitive advantage by the Procter and Gamble over her rising strong competitors such as the Colgate-Palmolive and Unilever.

Strengths

·         Competitive consumer goods brands.
·         Economies of scale.
·         Efficient supply chain networks.

Weaknesses

·         Entry of strong competitors into the market.
·         Limited online presence.
·         The limited scope of business diversification.


Alternatively, the company has access to a large field of technology and expertise, with the relevant innovation and creativity to solve the internal threats and weakness. This is possible through:
·         Business diversification to mitigate risks
·         Product innovation to increase competitiveness.
·         Development of an online presence.
·         Divesting from less lucrative brands and ones with a shrinking market share.
This paper recommends that the company should focus on the developing a more defined and comprehensive online presence through aggressive market research and consideration of the main contributors to the menace of declining market share, which in other words is leading to a declining competitive advantage.

Implementation

Implementing this strategic marketing plan, call for the company to develop a strong R&D and a comprehensive study of the incumbent and potential international markets for consumer goods. Thereafter, the Board of Directors should plan for the development of a customer-friendly e-commerce store for both retailing and wholesale buyers, unlike the vague present company authority website that just describes her profile.


Introduction
Procter and Gamble have been in the consumer goods market for about 180 years since its formation and thus it is evident that the company has built trust and positioned itself well in developed markets across the world. However, the Board of Directors in this company have been inclined their faith in the developed markets to an underestimated the potential of incumbent firms and the developing potential international markets. Currently, the major challenge facing this company is the reducing stock value and focus on the wrong markets ("Our Brands | P&G", 2018).
Alluding to Porter’s value chain, which encapsulates that an organization’s existence is determined by the value it creates to its customers. Procter and Gamble provide value through the provision of consumer goods from a number of her strong brands such as Ariel, Gilette, Bounty, Always, Pampers among others. Maintaining an elusive competitive position in the provision of consumer goods becomes a great hassle to the company since most of what the company produces is highly imitable. This explains the cause of a highly fragmented international market share between P&G and her competitors such as the Unilever, Colgate-Palmolive, and Estee Lauder ("Our Brands | P&G", 2018).
No Growth and Overvalued Stock
According to Kramer (2017), the company only managed to get a 9 percent share rise in 2017, a figure below S&P 500 index by almost 5 percent. Comparing the previous 5 years progress of the company’s stock price rise to S&P 500, the rise was 32 percent and 76 percent respectively, which is a bad impression to investors bearing in mind that the company shares are quite expensive, at 20.5 times one-year forward earnings. The figure below illustrates the 5-year performance of the company shares.
There is a higher risk of decline in the performance of the shares in the stock market. Analysts reveal that the company expects only 1 percent revenue growth for the first-quarter of 2018 fiscal year, which is quite minimal comparing to estimated revenue growth of other competitive companies such as Unilever.
P&G Company expects a minimal three-year revenue shift from $67.15 to in 2018 to $71.76 by 2020. However, the company strategies to get there are not well defined and this call for the Board of Directors to revise the action plan. Analysts attribute the stagnation of stock growth to it being overvalued.
Wrong Markets
Kramer’s report reveals that a huge percent of P&G’s revenue originates from the developed markets with about 45 percent coming from North America and about 23 percent from Europe. On average, about 65 percent of the company’s revenue comes from developed markets. Conversely, its rival Unilever concentrates more on emerging markets, with more 58 percent of its income coming from these markets, and the rest from the developed markets. In fact, this is the major problem affecting P&G Company: concentrating on sluggishly growing markets and expecting to raise the stock value.
Emerging markets may have disappointed the expectations of the analyst for Unilever due to a small weakness that developed in the market, registering a sales decline by 2.3 percent and volume growth fall by 1.9 percent. However, lately emerging markets are picking, with a sales growth of about 6.3 percent and volume growth of 1.8 percent. Placing P&G on the same scale brings out a more delicate position since its strength on emerging markets is not so well established (Kramer, 2017).
SWOT Analysis
A clear SWOT analysis is significant in providing a clear baseline for development of a stronger competitive advantage to Procter and Gamble Company. The Board of Directors should also be keen on the market mix elements and Porter’s five market forces while developing strategic plans to implement in the competitive consumer goods market.
1.      Internal Analysis
1.1  Strengths
The company’s strengths position it in quite a distinguished competitive edge as compared to its competitors such as Unilever, and other consumer goods firms. The strengths normally depict the internal strategic factor that spearheads the company’s competitive advantages efforts to achieve business growth and expansion. Procter and Gamble reap a number of internal merits such as possession of strong of consumer goods brands that include Pampers, Ariel, Bounty, Gilette, Luvs, etc.
Secondly, the company enjoys a number of economies of scale due to its decentralized global nature of the operation, making it cheap to outsource human resources, simplifying logistics and high level of sharing of technologies between its subsidiary firms across the world.
Thirdly, the company has a powerful, reliable and efficient product distribution network. The channels encompass company-owned facilities and a vast number of loyal wholesalers and retailers. This particular strength as emphasized by the company’s Generic strategy and intensive growth strategies favors it in market penetration, especially when launching new products (Dalal & Malik, 2015).
1.2  Weaknesses
Based on its organization’s weaknesses, Procter and Gamble encounters a number of drawbacks and obstacles in its expansion program and struggle to raise its revenue. Very many weaknesses are likely to retard or slow down the primary activities (Michael Porter's value chain) of the organization rendering its functions ineffective. Currently, Procter and Gamble are faced with a number of weaknesses that encompass production of imitable products, inadequate online presence, and restricted scope of business diversification.
Producing its products using a highly replicable technology is the spearheading weakness of this company. Typically, this is a problem facing all firms in the consumer goods industry. Their products are closely similar to each other, to a point of confusing the customers. Apparently, many emergent companies leading to the present market splitting have duplicated the production technology. Moreover, there is a significantly high usage and migration into the digital market, whereby both small and large-scale manufacturers, wholesale and retailers are hugely depending on online e-commerce websites to market and sell their products mainly in the developed markets. The present P&G online shop fails to span all the nations targeted by the company’s products and merely focuses on the United States Market. Improving the online presence helps lower dependency on e-commerce retailers such as the Walmart, Amazon and eBay and other suppliers on the company products. Furthermore, the absence of wide scope to diversify its products limits the company to the provision of just consumer commodities, thus limiting the company to a vulnerability in only consumer goods market risks.These weaknesses reveal that the Board of Directors for Procter and Gamble Company puts little emphasis on the 4P’s or the marketing mix (Leigh, 2006).
2.      External Analysis
2.1  Opportunities
Opportunities refer to the possible exploitable gateways for the growth of a company. However, it takes the right strategies to utilize available strategies for the benefit of the company. Some of the opportunities present to Procter and Gamble could be turning all the potential risks into competitive growth gateways. For instance, the company directors can decide to revolutionize its marketing campaigns by increasing the company’s online presence. Online marketing is a vital and instrumental strategy for reaching and exploiting new product markets, especially with the current growth of mobile technology where many customers are purchasing products at their doorstep.
 In addition to that, product innovation strategies should be laid into the company’s strategies to achieve a sustainable competitive advantage. In the world today, many countries and organizations are campaigns on the production and manufacturing that is eco-friendly. Bering in mind that most of the products from the Procter and Gamble Company are disposable, developing a technology that will produce products of less harm to the environment will be a perfect gesture to its promotion campaigns. For instance, the Ariel brand that concentrates on the provision of soap and detergents should focus on minimization of non-biodegradable elements that act as pollutants to the water systems and land to gain favor in the international markets (Jackson, 2003).
2.2  Threats
This company is faced with a number of external threats that encompass stiff global and local competition, imitations or counterfeiting of products, and trade restrictions and barriers in some nations such as Cuba and North Korea. The first two threats are possibly due to the cheaply adaptable production technology, and the readily available consumer staples market (Haile, 2016).
Recommendations
From the analysis above, it's apparent that the major problem afflicting Procter and Gamble company is declining level of revenue. Therefore, the Board of Directors should adopt a strategic action that is responsive to this menace in order to avoid accompanying challenges such as the company being declared bankrupt, unnecessary divestitures, or even loss of stakeholders’ support.
As an investment consultant, I would recommend that adoption of online marketing and e-commerce investment to Procter and Gamble Company. Technology has made it easy for customers to access the commodities on the mobile phones, and this will help the company cut down the promotion expenses, create further awareness and reach new markets. The company should also maintain databases and records of online buyers for updates on future changes.





References
Dalal, G., & Malik, S. (2015). Online Marketing: A SWOT Analysis. The International Journal of Business & Management3(7), 12.
Haile, M., & Krupka, J. (2016). Fuzzy Evaluation of SWOT Analysis. International Journal of Supply Chain Management5(3), 172-179.
Jackson, S. E., Joshi, A., & Erhardt, N. L. (2003). Recent research on team and organizational diversity: SWOT analysis and implications. Journal of Management29(6), 801-830.
Leigh, D., & Pershing, A. J. (2006). SWOT analysis. The Handbook of Human Performance Technology, 1089-1108.
Kramer, M. (2017). Proctor & Gamble Continues To Have Two Big ProblemsInvestopedia. Retrieved 8 February 2018, from https://www.investopedia.com/news/procter-gamble-continues-have-two-big-problems/
Our Brands | P&G. (2018). Us.pg.com. Retrieved 9 February 2018, from https://us.pg.com/our-brands

Forum Discussion| Debate| Essay on Police Behavior| United States police












Police Behavior
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Institutional Affiliation




Introduction
Law enforcement forms a vital part of the triple components of the criminal justice in the United States. The other two include the courts of law and the corrections. Over the years, there has been a great transition in the concept of police in American law enforcement. With various socio-political changes, a need has risen to explain new roles, functions, units, and jurisdictions in the police agencies of America. This attributes to changes from the past philosophies of law enforcement to modern ones. In the past, the concept of police was mere maintaining law and order in the society, without limits and controls of power.
According to Frühling, (2012), this past philosophy lacked cognitive psychology that is a currently a very instrumental tool is diplomatic law enforcement in the modern day America. Instead, there were numerous cases of human rights violations with the police practicing a lot of corporal punishment. With the current concept of police in law enforcement, there is little to no cases of corporal punishment, a define departmentalization structure for police with clear areas of jurisdiction and non-overlapping roles. However, according to Baker & Simons, (2010), the new philosophies of law enforcement still drag along some past along other emergent negativities and complexities such as racial profiling, corruption, among others.
The revolution of law enforcement comes along with several psychological theories that range from early ones such as the Freudian ideologies to the current cognitive and social psychological models. The most striking element of these psychological theories is the fundamental assumptions regarding criminal (human behavior) they portray. Firstly, the view an individual as the smallest unit for analysis of these theories. In addition to that, these theories assume the personality of a person to be the major driver of their behavior. Another assumption is that social consensus is the mother of normality. The fourth one states that crime is the result of abnormal, malfunctioning mental processes that impair the personality of the victim. Moreover, this mental dysfunction is deemed to be because of a variety of causes that culminates in diseases, improper learning, radicalization, and adjustment of personal conflicts. Lastly, the psychological model suggests that controls these various causes of mental impairments can help mitigate criminal behavior (Hansen, 2018).
Criminal justice integrates a couple of policing models that include the reactive or traditional policing model, where the police wait to respond to already happened crimes. Use of detective is a common phenomenon under this model, in order to determine the cause of the crime and to gather possible artifact that can give a lead to the possible suspects. Another form is predictive policing. It involves applications of predictions and analysis as tools for identifying potential lawbreakers. Additionally, problem-oriented policing is yet another model and its main emphasis is the preventive approach. Detectives analyze and determine various crime patterns and try to eliminate the potential instigator of such crimes. A more engaging model is the community-oriented policing in which police strive to build ties and engage the society in the process of law enforcement. Here the emphasis is encouraging community members to report criminals among themselves. In addition to that, reassurance policing is a model closely similar to community policing and it involves identification of signal crimes (Brogden & Nijhar, 2013). Scanning, analysis, response and assessment (SARA) policing model that involves the four steps stipulated in its name. Lastly, intelligence-led policing, that revolve around assessing and managing risks is another policing model that is strategic in nature. It is future-oriented (Ratcliffe, 2016).
Police stress may emanate from a number of factors such as direct exposure to suffering people, potential threats, and unprecedented security breaches, stewardship of the security of the entire population, emotional control even if provoked, indefinite job description and weapon handling. The most common negative effect of policing is the emotional imbalance it can cause to the officers. Other times there is no time for family and other developmental aspects of life such as pursuing higher education.
Conclusion
Leaders should deploy more police officers and ensure flexible work shift to reduce potential accumulation of police stress. Moreover, there should be a clear set of guidelines and welfare programs protecting the rights of both the police and the society. More important, the police salaries and other non-financial motivators should be revised to eliminate police vicissitudes such as bribery and fraud (Carter et al.,2014).





References
Brogden, M., & Nijhar, P. (2013). Community policing. Routledge.
Carter, J. G., Phillips, S. W., & Gayadeen, S. M. (2014). Implementing intelligence-led policing: An application of loose-coupling theory. Journal of criminal justice42(6), 433-442.
Frühling, H. (2012). A realistic look at Latin American community policing programmes. Policing and society22(1), 76-88.
Hansen, F. (2018). Police Stress: Identifying & Managing Symptoms of Stress | Adrenal Fatigue SolutionAdrenal Fatigue Solution. Retrieved 13 February 2018, from https://adrenalfatiguesolution.com/police-stress-fatigue/
Ratcliffe, J. H. (2016). Intelligence-led policing. Routledge.


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